L.A. Clippers Megastar Jamal Crawford Turns the Web page with Advert Marketing campaign

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Oklahoma City Thunder star and NBA MVP Kevin Durant was basking in a ton of well-deserved attention on Wednesday but he’s not the only hard-working good-guy athlete to have a camera poised on him.

Los Angeles Clippers’ “Sixth Man of the Year” Jamal Crawford stars in a just-launched global ad campaign for a pair of spiffy high-performance basketball sneaks called J. Crossover. The appearance comes after the team’s owner, Donald Sterling, was just banned from the NBA for life after a recording of him making racist comments surfaced

The commercial, which also touts the new Brandblack sportswear brand, comes with a strong Hollywood imprimatur. RSA Films, the ad firm founded by Ridley Scott and Tony Scott, brought in a creative director with a track record of working with Nike, Converse and Adidas, and a director of photography with District 9, Elysium and Captain America: The Winter Soldier under his belt. Read more…

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