Stumped for a Mom’s Day Present? This Website Can Lend a hand

Gift-

Feed-twFeed-fb

Your mom does not want a bowling ball for Mother’s Day, and don’t even consider a Groupon for boxing classes or a household-cleaning gadget like a vacuum.

Fresh-cut flowers? Those are safe, but not very creative. Come on, you can do better.

See also: 100-Year-Old Moms Share Beautiful Stories of Motherhood

These are a few of the lessons that advertising and marketing communications giant JWT hopes to impart to all the adult kids out there who desperately need to get it right this Sunday. Or, as the case may be, avoid getting it really wrong.

JWT this week launched a program called Intelligift, which the agency has dubbed “the world’s first service for focus group testing Mother’s Day gifts.” As seen in the video describing the project, it’s real, but it’s also a little tongue-in-cheek. Read more…

More about Business, Advertising, and Marketing

Mashable

LOCATiONS

Unit G, Carlinghurst Business Park , George Street West, Blackburn, BB2 1PQ
Tel: 01254 660 003 Telephone: +44 1254 660 0033
FAX: +44 1254 660 0033
E-mail: info@safedepot.eu

Latest News

  • Chief Inventive Viner is an Exact Job: Josh % Fills The Position for Joe Boxer

    “I’ve always wanted a chief anything title,” actor Josh Peck, best known for his stint on Nickelodeon’s Drake & Josh, told Mashable. Well, on Thursday, he accomplished that goal, becoming Chief Creative Viner for fashion brand Joe Boxer. With nearly 5 million followers on Vine, Peck is the latest popular user on Twitter’s six-second video […]

    Read More

  • Europe’s High Courtroom Principles That Shopping The Web Does No longer In Itself Infringe Copyright (Phew)

     A protracted-working European criminal fight over the copyright standing of cached copies of paperwork held on the computer systems of Web customers has been resolved as of late. A preliminary ruling by way of the European Courtroom of Justice has sided with widespread experience, ruling that digital copies proven on an internet browser’s pc reveal or held brief in a […]

    Read More

  • The Absolute best 6 Seconds on the Web Nowadays

    This is the story of a wimpy goat that found his voice He gave it all he’s got. Now, he’s an Internet star See also: Inspiring Goat in a Wheelchair Is All You Need Right Now See? He’s already in a Taylor Swift music video Today is a good day Have something to add to […]

    Read More